Just stumbled across this advertising masterpiece in my 1975 Boston Red Sox souvenir program, the same precious archive that stores the Bob Montgomery denim leisure suit from Jordan Marsh.
Strangely, I never knew the real origins of Bill Lee’s “Spaceman” nickname. But it’s the “cool guy” hat (reminiscent of Rudy from Fat Albert) and the turntable that make me smile.
Bill Lee has long been a media darling for saying what’s on his mind, demonstrated on this autographed baseball below:
I caught up with Lee recently for an Atlantic Magazine story on the waning Red Sox-Yankees T-Shirt War.
This quote from our conversation has nothing to do with stereo speakers or 1970s fashion, but it sums up life:
“Without rivalries, there is no game,” Lee adds. “You have to respect your opponent, but when your opponent is down, you must step on them and never let them get up. You want to make sure the enemy isn’t still breathing.”